Top Holiday Print Ideas to Boost Your Sales this Holiday Season
Tis the season to be merry and bright! We are in full swing with the biggest gift giving day just a little more than six weeks away. Which means your marketing should be working overtime to promote your top special offers and items that people are going to want on their wish list this season. Many businesses will be taking it to the web but don’t forget about print. Check out our top festive print ideas that can help boost your sales this holiday season.
Simple Holiday Print Ideas
Attract potential customers with fun and colorful holiday signs to showcase what your brand has to offer. Witty text and special offers help to pull people into your store as they shop for their friends and family. Studies have shown that 76% of customers are more willing to enter a store they have never visited before based on an attractive sign.
Drop It In The Mail
People love receiving surprises in the mail. In the digital age direct mail still serves as a powerful tool this holiday season. According to the US Postal Service, three out of four direct mail customers open their mail the same day they were delivered. If you’re a business that includes samples like lotion or perfume, it’s a great way to get your product in the potential hands of the consumer.
For those in the food and restaurant business, the holiday season is a busy one as people want to enjoy one another’s company by dining out or hosting parties in the comfort of their home. Many people enjoy festive holiday food and drinks so creating a separate holiday menu catered to this time of the year can draw more customers.
Flyers & Postcards
Flyers and postcards are a timely and traditional form of print marketing which are still very much effective. In fact, research has shown that flyers and postcards attract almost 50% of potential customers to visit the store, request more information, or purchase a product. Be sure to include a huge deal like 50% off or a Buy One Get One offer with bold colors and attractive copy to entice them.
Businesses that sell food, drinks or ingredients can add a special touch to their products with custom holiday ingredient tags. For candy shop owners you can include a Christmas dessert recipe that uses your candy as a key ingredient. This offers them an extra value that feels like a gift.
There is still time this holiday season to make print marketing work for your business to attract customers and get them shopping. If you’re in need of holiday print ideas to help boost sales then we’re here to help. Connect with our team of experts to learn more and get started today!